Contact us : +32 2 289 26 00


Home > Who said that unicorns didn't exist?

Who said that unicorns didn't exist?

  • Agent Unicorn

Anouk Wipprecht, a well-known Fashion-Tech Designer, presents the result of her two-month Sparks Residency: a unicorn-horn shaped headset that logs the wearer’s observations through electroencephalography (EEG).

Anouk Wipprecht is the first artist selected to come for a Sparks Residency at Ars Electronica Futurelab. Proving a sharp interest towards different ways in which the body can connect with technology devices, Anouk sees fashion as a promising token of electronic communication. Her designs monitor body signals, stress levels and measure out what happens in the surroundings. She regards her designs as case studies to better understand how the human body interacts with the environment.

During her Sparks residency, Anouk used these concepts to develop a device that addresses mental health, giving concrete shape to the concept of RRI via fashion. The result is an art-deco style headpiece in the shape of a unicorn horn mounted on the head as an interface between the brainwaves and the surroundings. The device measures the state of the concentration in the brain and triggers a video capture when the electrical signals picked up by the EEG are high enough.

This product aims to create a learning system that brings more self-awareness to the wearer. The designer wants to show people what engages them in their daily life, that is, what triggers their attention and moreover, what triggers their state of mind.

Anouk Wipprecht’s approach as a designer is to get EEG devices out of the medical niche and find their use in the everyday life. The unicorn headpiece is a beautiful example of this approach, being able to show people which invasive events during the day have had a strong impact on the brain’s activity. This is particularly useful for children with Attention Deficit Hyperactivity Disorder (ADHD), as it suggests a point of departure for concrete therapeutic measures, by showing when changes in attention intervene and what triggers them.

About her creation Anouk Wipprecht said: ‘Wearing this unicorn horn-shaped agent is a way for children to escape being socially stigmatized.  It demonstrates in a playful way that by giving current medical devices a fashionable twist, you can create something which is easier to digest from an UX (user experience) state of mind.’

You can find more information by reading the interview with Anouk on the Ars Electronica blog.


Photo credit: Courtesy of Local Androids and Anouk Wipprecht


Events date: 
Thursday, April 7, 2016